At the oncoming 2008 season, by this appliance which means that 100 thousand less tourist will come, German tour operators of Thomas Cook Firm and Ireland planes of Sun World Tour operators explained that They deleted Southern Aegean especially, Marmaris and Fethiye from their 2008 catalogues.
Three of the biggest Tour Operators of Eorupe who put fowards reasons that is marketed tours at the illegal bases and low of the service quality; Tour Operators of Scandinavian Countries of My Travel Group, German Tour Operators of Thomas Cook firm, Ireland Planes of Sun World Tour Operators announced that They deleted Southern Aegean and especially, Marmaris and Fethiye from their 2008 Catalogues. Announcement of these three important firms which gave cause of apprehension among the Tourism business men means that nearly 100 thousand tourist will decline on the area.
TURSAB Marmaris Local Action Commitiee Chairman İsmail ÖZBOZDAĞ said that this policy generally grew out of structural problems like Introduction, Education and Image in tourism sector of Turkey.
OZBOZDAĞ said like this: “ If you don”t have an established national tourism policy, your tourism will increase without control, plan, and conservation.”
OZBOZDAĞ, who indicated that it is necessarry to display howmuch available potential of tourism in Turkey was used and with which efficiency it was used as geographical, talked like this: “Prudential science works shall be done depending on planning, investment and marketing, tourism action in the world in process of the development. Because of geographical, political and social problems of Turkey, There is a misunderstanding problem in the serious sense. If, you can”t create a local brand equity, expose your products and assets and you choose the rival business or cheapness which is the easiest rival business, however, cheapness is one of the images which alternation is the most difficult, In other words, you start to cut your throat with wrong rival business by causing inflationist occupation groups and different sector in the tourism centrums although distorted devolopment at the end of this cheapness. Consumer comes to harm at the end of cheap rival business. If 10 people run in pursuit of a tourist, coming of this tourist to our country can not be hoped.”
WHAT MUST BE DONE?
TURSAB Marmaris Local Action Commitiee Chairman İsmail ÖZBOZDAĞ answered the “What must be done?” question like this: “ First of all,carrying the rival business out of the cheapness by producing new policies, claiming our culture and natural environment and must effectuate a planned and controlled programme. Before all else,There must be a concept of introduction in Marmaris and this shall contain the messages which are wanted to give at the introduction of the Area. Otherwise, we can be a toy on the hand of the tour operators. They can play with us however they”d like. If we don”t come to ourselves and produce right policies, these llosses will go on. Filling up seats of the planes for Tour Operators, filling up their buses for Travel Agencies and filling up beds for complexes in Turkey are the main things. We need less but generous customer who come us. We”d like that the tourist who likes the nature, art, culture and respects us, comes to our country.”
.JPG)
